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‘Relax, it’s iPhone’-campagne zorgt voor controverse in Italië


https://www.macfreak.nl/modules/news/images/iPhone17Lineup-icoon.jpg
Apple heeft al een tijdje de campagne ‘Relax, it’s iPhone’. Daarin zien we iPhones in allerlei situaties waarvan je op het eerste gezicht zou zeggen dat dit op zijn minst tot ernstige schade zou moeten leiden. De ‘clou’ is dan natuurlijk dat een iPhone dat allemaal prima kan verdragen.

Hieronder twee voorbeelden van deze campagne van Apple, mocht je die niet zo snel weer op ... Lees verder...
AppleNieuws Feed

Apple wil iPhone-foto’s verifieerbaar maken


Apple werkt aan een nieuwe manier om aan te tonen dat een foto daadwerkelijk met een iPhone-camera is gemaakt. De functie, die in een bètaversie van iOS 27 is aangetroffen, moet gebruikers helpen om echte foto’s te onderscheiden van door AI gegenereerde of gemanipuleerde beelden. De technologie draagt de naam Apple Reference Image. Het systeem…


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MacRumors.com Feed

iPhone 18 Pro and iPhone Ultra: When is the Next Apple Event?


It is now mid-August, meaning that Apple's annual iPhone event is just around the corner. Below, we take a look at when the event might be held this year.


This September, Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and an all-new foldable iPhone that will reportedly be named the iPhone Ultra. The regular iPhone 18, a lower-end iPhone 18e, and the iPhone Air 2 are not expected to be announced until around March 2027, as part of a new launch strategy.

Australian media outlet ChannelNews today published an "exclusive" report claiming that the iPhone 18 Pro and iPhone Ultra event will take place on Tuesday, September 8. However, this date is questionable, as Apple has never held its iPhone event one day after Labor Day. Historically, there has always been at least a two-day gap between the holiday and the event, so it is more likely to fall on Wednesday, September 9 or later this year.

If the event were to fall on Tuesday, September 8 or Wednesday, September 9 this year, pre-orders would ordinarily begin on Friday, September 11. However, that Friday will mark the 25th anniversary of the 9/11 attacks, so Apple may want to avoid starting pre-orders that day out of respect. Perhaps for this reason, when the iPhone 6s event fell on Wednesday, September 9 in 2015, pre-orders began on Saturday, September 12.

It would be a lot smoother for Apple to skip the week of Labor Day and the 9/11 anniversary entirely and hold its iPhone 18 Pro and iPhone Ultra event the following week instead. Bloomberg's Mark Gurman reported that the event will take place in the first half of September, which would make Tuesday, September 15 the latest possible date.

If the event falls on Monday, September 14 or Tuesday, September 15, then pre-orders would likely begin on Friday, September 18, and the devices would likely launch Friday, September 25. It remains to be seen if the iPhone Ultra is available at the same time as the iPhone 18 Pro models, but it might be limited to the U.S. at first either way.

Since 2020, iPhone event videos have been pre-recorded, but in recent years Apple has invited select reporters to the Steve Jobs Theater to watch the video in person. Afterwards, attendees receive hands-on time with the new devices.

The table below provides an overview of dates for the last six iPhone events, with 2020 being an outlier due to the COVID-19 pandemic.












































iPhone Series Announcement Date Event Date Delta (Days)
iPhone 17 Tuesday, August 26, 2025 Tuesday, September 9, 2025 14
iPhone 16 Monday, August 26, 2024 Monday, September 9, 2024 14
iPhone 15 Tuesday, August 29, 2023 Tuesday, September 12, 2023 14
iPhone 14 Wednesday, August 24, 2022 Wednesday, September 7, 2022 14
iPhone 13 Tuesday, September 7, 2021 Tuesday, September 14, 2021 7
iPhone 12 Tuesday, October 6, 2020 Tuesday, October 13, 2020 7

Related Roundup: iPhone 18 Pro

This article, "iPhone 18 Pro and iPhone Ultra: When is the Next Apple Event?" first appeared on MacRumors.com

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MacUpdate.com Hot Picks Feed

Adobe Photoshop 25.5 - Professional image editor.




You can download Adobe Photoshop as a part of Creative Cloud for only $54.99/month

Adobe Photoshop is a recognized classic of photo-enhancing software. It offers a broad spectrum of tools that can turn your inspiration into incredible images, photos, composites, 3D artwork, paintings, and graphics on any device.

Photoshop has become the choice of thousands of creative professionals around the world. First introduced in 1988, it still is the world's leading image-editing software.

Intuitive and clean user interface

Although Photoshop for Mac is the most comprehensive graphics and image-editing software available in the market today, it has a very intuitive and easy-to-navigate interface.

With recently improved usability, this photo-editor has become even more enjoyable to use. The interface loads as soon as you decide to use Photoshop.

A user-friendly interface updates you about new features, suggests learning content, and allows you to quickly access recent files. You can easily pick up where you left or create a new project, access cloud and desktop pictures, and open an existing document.

Convenient content-aware fill workspace

Adobe has recently announced the launch of its new Content-Aware Fill workspace. It allows you to remove objects or distracting elements from your images easier than ever before.

This new option offers an interactive editing experience. Now, you can take full Control over which "good" parts of the picture to use to replace the undesired areas. It allows resizing the initial selection, rotating, scaling, and mirroring content.

Enjoy a range of new tools

The latest version of the software provides a new Frame Tool that allows you to enjoy much simpler masking. Now, you can place shapes and text into placeholder frames and fill them with pictures. To create elliptical or rectangular forms, you only need to select the Frame Tool and press "K."

There is also a new default feature of multiple undo. If you want to view an object before changes are applied, just click Control + Z (for Windows OS) and Command + Z (for macOS). Don't worry about losing any project changes in Adobe Photoshop on your MacBook Air or MacBook Pro. With a new auto-commit feature, they are saved automatically.

What's new in Photoshop

Version 21.2:
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  • Now, Adobe Photoshop can find and add all available fonts to your libraries automatically when you open a project.
  • In updated Photoshop, Adobe Camera Raw workspace provides all your tools right where you need them so that you can work on your project more efficiently.
  • You can experience higher accuracy with the enhanced Match Font feature that allows vertical text, provides multiple-line detection and offers even more typefaces.
  • Now, you can change the orientation and add a rotation to any pattern in Pattern Overlays and Pattern Fill layers much more easily than before.


  • Create and save your presets for future use or import and export to share inspiration.
  • You can now adjust text alignment, spacing (leading and kerning), and font style (bolding, italicizing, underlining) directly from the Contextual Task Bar.


  • 8 GB RAM (16 GB recommended)
  • 4 GB of available hard-disk space for installation; additional free space required during installation (cannot install on a volume that uses a case-sensitive file system or on removable flash storage devices)
  • Internet connection


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